Drawing from the information gathered up to this point, it's time to determine the look and feel of your site. Target audience is one of the key factors taken into consideration. A site aimed at a financial institution, for example, will look much different than one meant for social networking. As part of the design phase, it is also important to incorporate elements such as the company logo or colors to help strengthen the identity of your company on the web site.
We will create one or more prototype designs for your web site. This is typically a .jpg image of what the final design will look like. Often times you will be sent an email with the mock-ups for your web site, while other designers take it a step further by giving you access to a secure area of their web site meant for customers to view work in progress.
Either way, we allow you to view your project throughout the design and development stages. The most important reason for this is that it gives you the opportunity to express your likes and dislikes on the site design.
In this phase, communication between both you and us is crucial to ensure that the final web site will match your needs and taste. It is important that you work closely with your designer, exchanging ideas, until you arrive at the final design for your web site. Then development can begin…